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Advertising Age Article Abstract

Your Logo Here: NBA to Accept Ads on Uniforms

Move Could Bring in $100 Million in Annual Revenue; Advertising Patch Will Also Appear on Jerseys Sold at Retail

By: 155
Published: July 20, 2012

The National Basketball Association has become the first of the four major sports leagues in the U.S. to take sponsorships on team uniforms. ...

Full Article Word count: 756

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