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Advertising Age Article Abstract

NBCU Has Sold $200M in Ad Time For 2014 Winter Olympics

Delayed Telecasts Likely To Continue, Despite Outcry on Twitter

Published: August 09, 2012

Despite early social-media brickbats thrown at NBC Universal over its tape-delayed Summer Olympics broadcasts, the Comcast-owned company has quietly sold around $200 million worth of advertising for its 2014 broadcast in Sochi, Russia. ...

Full Article Word count: 505

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