You’ve read all of your free items this month.

To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in.

Advertising Age Article Abstract

How Audi Scored a Starring Role in '50 Shades of Grey'

Luxury Messaging, Sales Success Helping Car Brand Drive More Pop Culture References

By Rupal Parekh, Published on August 13, 2012 5

Want more Access, Content & Connections? Upgrade to Membership.

We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today.

Become a Member

Already a member? Log in.