You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract Reebok Edits and Refines Its Social-Media Footprint Culls Facebook Pages, Twitter Accounts, YouTube Channels to Present United Front By Natalie Zmuda, Published on December 10, 2012 1 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Register Now Already a member? Log in.