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Advertising Age Article Abstract

Creativity Chat: Tom Kuntz, Director of VW's 'Get Happy' Super Bowl Ad

Thinks Leaked Ads Diminish Excitement of Seeing Spots 'For the First Time With the Rest of the World'

Published: February 01, 2013

There's a certain art to casting and directing an ad in which a white guy from Minnesota breaks out into Jamaican patois in the office. ...

Full Article Word count: 1312

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