You’ve read all of your free items this month.

To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in.

Advertising Age Article Abstract

NBC's 44% Plunge Reveals: Football Has Become TV's Addiction

Pigskin Carried the Peacock in Fourth Quarter, Showing TV's Reliance on Sports

By Brian Steinberg, Published on February 18, 2013 0

Want more Access, Content & Connections? Upgrade to Membership.

We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today.

Become a Member

Already a member? Log in.