You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract Nielsen Plans to Expand Ratings From TV to Broadband Views New Measures Could Offer Hope as Network Audiences Decline By Brian Steinberg, Published on February 21, 2013 2 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.