You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract Bazaarvoice Revs Its Consumer Data Machine, Launches Ad Targeting Enlists Agency Advisers To Guide Rollout of Media Business By Kate Kaye, Published on February 26, 2013 0 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.