You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract Usher to 'Curate' Macy's 4th of July Fireworks Show Singer Will Be First Celebrity to Steer the Music and Design By Natalie Zmuda, Published on May 09, 2013 4 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.