You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract Dove, GE Tap Betaworks' Tapestry App for Mobile Storytelling Brands to Distribute Their Own Stories on Mobile App By David Teicher, Published on June 05, 2013 0 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.