You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract Brazil Takes Top Prize in Promo and Activation Category Ogilvy's Emotional Organ Donor Push, 'Immortal Fans', Awarded Grand Prix By Rupal Parekh, Published on June 17, 2013 0 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.