You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract Mashable Taps New York Times VP as Its First Chief Revenue Officer Times Veteran Seth Rogin Will Seek to Bolster Branded Content and Events By Michael Sebastian, Published on June 25, 2013 0 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.