You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract Chobani Caught in Crosshairs of GMO Debate Group Calls on Yogurt Maker Not To Call Its Products 'Real' and 'Natural' By E.J. Schultz, Published on July 17, 2013 7 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.