You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract Werner Herzog Directs Heartbreaking Anti-Texting and Driving Documentary AT&T, T-Mobile, Sprint and Verizon Join Forces for 'It Can Wait' , Published on August 08, 2013 1 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Register Now Already a member? Log in.