You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract Red Bull's Stratos 'Space Jump' Wowed the World -- While Selling a Lot of Product Engery-Drink Giant Proves Branded Stunts Can Pump Up Sales By Natalie Zmuda, Published on September 02, 2013 1 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Register Now Already a member? Log in.