You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract How YouTube is Broken (And How Video Curation Will Fix It) Consumers Value Services That Help Them Stumble on Interesting Video By Vilja Sormunen, Published on September 20, 2013 6 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Register Now Already a member? Log in.