You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract BBC Global News, Latest Twitter Partner, Starts Series of Original In-Tweet Video Reports '#BBCTrending' Will Give Viewers the Story on News and Memes Circulating on Social Media By Jeanine Poggi, Published on October 23, 2013 0 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.