You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract Experts Sound Off on How to Fix HealthCare.gov Trio of Marketing Masters Offer Advice to Cure Affordable Care Act Launch By Alexandra Bruell, Published on December 09, 2013 4 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.