You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract Facebook Launches Video Ads With Movie Promo For 'Divergent' Social Net Pitches For TV Dollars With 'Sight, Sound and Motion' By Michael Learmonth, Published on December 17, 2013 1 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Register Now Already a member? Log in.