You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract RFPs for Christmas: Grinchy Marketers Give Agencies Tight, Post-Holiday Deadlines Cigna, Mark Cuban's AXS TV and Bosch Automotive Among Those Seeking Proposals By Alexandra Bruell, Published on December 27, 2013 2 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.