You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract McDonald's Joins Throng of Marketers Experimenting With Snapchat Lebron James and New Bacon Clubhouse Are Revealed to Followers By Cotton Delo, Published on February 26, 2014 0 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Register Now Already a member? Log in.