Scroll to Continue

You’ve read all of your free items this month.

To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in.

Advertising Age Article Abstract

Oscars Pizza Stunt Hands Coke a Free Ticket to Pepsi's 'Exclusive' Night

Unexpected Stunt Steals Thunder From Soft-Drink Sponsor Pepsi

By Natalie Zmuda and Jeanine Poggi, Published on March 03, 2014 10

Want more Access, Content & Connections? Upgrade to Membership.

We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today.

Become a Member

Already a member? Log in.