You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract Dishonest Ads Are No Laughing Matter -- Or Are They? Advertising Watchdog Uses Humor in Push To Get Consumers To Combat Untruthful Claims By Grace Chung, Published on March 22, 2014 4 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.