You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract What All the Outrage Over the Oculus Deal Says About Facebook, the Brand Hostility Toward Facebook Seems More Deeply Felt Than Ever By Simon Dumenco, Published on March 26, 2014 2 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.