You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract Facebook to Sell Huge Audience of World Cup Fans to Advertisers Test Could Be Extended to Other TV Events Like the Super Bowl By Cotton Delo, Published on April 18, 2014 0 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.