You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract Amazon Inks Exclusive Deal For HBO Shows (but not 'Game of Thrones') Online Streaming Deemed More Lucrative Aftermarket Than TV By Michael Learmonth, Published on April 23, 2014 0 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.