You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract Total Market Debate Dominates AHAA Hispanic Conference Attendees Surprised That Keynote Speaker Rupert Murdoch Had Never Been to Miami By Laurel Wentz, Published on May 01, 2014 0 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.