You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract The State of Marketing and PR in 2014: Myth Versus Reality Sponsor Post: Some Commonly Held Beliefs About Content Marketing And SEO Adoption Are More Myth Than Reality By You Mon Tsang, Chief Marketing Officer, Vocus, Published on June 18, 2014 3 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.