You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract Pharrell's 24-Hour 'Happy' Video, Chipotle's 'The Scarecrow' and Volvo's 'Live Tests' Take Cyber Grand Prix at Cannes Storytelling and Content a Theme in 2014's Standout Work By Ann-Christine Diaz, Published on June 18, 2014 0 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.