You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract ABC and Magna Global Test Programmatic Digital Video Buying Agency to Buy Digital Video Ads From ABC Using New Level of Data By Jeanine Poggi, Published on July 15, 2014 0 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.