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Agency News


Publicis Gives Clients 'One Neck to Choke'

New Model Unites Agency Teams for Nintendo and Kellogg Under Single Leads FULL ARTICLE

InBev Calls Global Creative Review for Stella Artois

Longtime Agency Lowe Won't Defend $40M-$50M Account FULL ARTICLE

Select Resources Becomes Google of Consultancies

Some Execs Estimate Consultancy Is Getting up to 70% of Pitches FULL ARTICLE

Bacardi Opens Review of Global Ad Account

Flagship Rum Brand's Business Worth Over $100 million; Grey Goose, Other Portfolio Spirits May Follow FULL ARTICLE

Is It a Good Time to Buy Holding Co. Stock?

Diversification Is Helping Ad Groups Weather Economic Turmoil FULL ARTICLE

Home Depot Puts $600 Million Marketing Account Into Review

Retailer's New Procurement Policy Spares No One FULL ARTICLE

What You Missed at Last Week's 4A's Planning Conference

TBWA's Suzanne Powers Has Some Answers to the Most-Talked About Questions FULL ARTICLE

Young's Big Challenge at Ogilvy: Following Legend Lazarus

Asia Pacific Chairman Will Need to Fix North American Region FULL ARTICLE

Biegel Ready to Move On -- but Will the Industry Let Him?

Q&A: Busy Building a New Business, Former Dentsu Executive Reflects on Scandal FULL ARTICLE

Wal-Mart Exec Tony Rogers to Join Idea City

New Hire a Big Believer in Purpose-Based Marketing FULL ARTICLE

Omnicom Sees Opening for Acquisitions

As Competitors Struggle, CEO Wren Expects 'More Sensible' Pricing FULL ARTICLE

A-B Shops May Feel Pinch as InBev Looks to Cut Costs

Agencies Can't Help but Worry, Despite Assurances FULL ARTICLE

WPP Makes Formal Hostile-Takeover Bid for TNS

Latest Acquisition Attempt Values Market-Research Firm at $2.3 Billion FULL ARTICLE

Interpublic Buys Into Huge

Deal Lets Holding Company Add to Online Capabilities; Brooklyn Shop Gains Wider Global Network FULL ARTICLE

Deutsch Picks up Creative Duties for A-B

But Brewer Declines to Reveal Which Beer Brands Interpublic Shop Will Handle FULL ARTICLE

NYSE Euronext Puts Global Account Into Review

Billings Estimated at up to $30 Million; Fallon Is U.S. Incumbent FULL ARTICLE

J&J's McCarthy to Lead Publicis, New York

Succeeds Gill Duff, Who Takes Role With Client Within Holding Company FULL ARTICLE

Lazarus to Exit As Ogilvy & Mather's Global CEO

Asia-Pacific Leader Miles Young to Assume Post FULL ARTICLE

Latest Happy-Hour Hot Spot: The Office

In-House Bars Hark Back to the Golden Age of Advertising FULL ARTICLE

J&J Puts Pharma Group Into Review

Seeks Holding Company to Manage All Marketing Disciplines for Brand Portfolio FULL ARTICLE