So you heard the one about the world's fastest swimmer and the bong? Michael Phelps, infamously, admitted to an ill-advised toke at a party and a pictures was shot 'round the world last winter that potentially jeopardized millions in sponsorships.
What's with agencies and eBay these days? For nearly as much money as a case of suds, Modernista used the site yesterday to auction off a pack of 12 commercial scripts suitable for a beer marketer.
Karl Malden, who spent 21 years as a pitchman for American Express, died today at age 97. The Oscar-winning actor is most famous in the advertising world for his earnest delivery of the AmEx tagline: "Don't leave home without it."
We've written plenty about the likes of Kanye West, Lil Wayne and Diddy being hip-hop stars who are also savvy marketers. But don't underestimate the marketing prowess of the Doggfather.
Last Friday on "The Tonight Show With Conan O'Brien," Snoop Dogg talked about plans to venture into virtually every sector. Fast food? He's got frankfurters called "Snoop Doggs." Cars? There's the Cadillac "Snoop Deville." Kitchen appliances? The barbecue Snoop de Grille. He's even working on a supermarket concept dubbed "Snoopermarkets," and, of course, he has a Snoop-branded iPhone app.
And he's not done. Asked what's next, he used the opportunity to pitch a co-branded deal with Campbell Soup Co. for "Chicken Noodle Snoop" ... "Holla at me, Campbell!"
[Via Nah Right]
Crispin Porter & Bogusky joined the Web 2.0 website bandwagon today with its revamped site. The general idea is the very same one displayed on Modernista's site, launched over a year ago, and more recently, what Agency.com assembled for Skittles.
If you found Bill Gates' parking lot shimmy a bit strange in last fall's Seinfeld-starring Windows ads, check out the oddball Dean Cain-starring ads Microsoft is using to push Internet Explorer 8. (Via idsgn.)
Earlier this month, Marissa Miley rocked the world of real estate with her eye-opening piece on real-estate companies using the web to promote their business. As someone who "just can't let go" of print, I found myself in tears by the end of her article, simply by the mere thought of my beloved real-estate advertisers moving away from bus benches and billboards. Rather than curling up in the fetal position and crying myself to sleep, I've decided to give this web thing a look-see and explore what real-estate pros are doing on Twitter. Below are just a few of my observations:
It's hard to overstate the impact Michael Jackson had on pop culture from music to videos to movies to fashion to weird prison dance routines.
This raises a few questions, among them: Have they no shame? Since when do biscuits have holes? Could they get any more testicle jokes into that spot? Speaking of bad genitalia jokes, why do people in the teaser spot seem to be confusing genders -- aren't they supposed to be naming holes?
Now if you'll excuse me, I have to go take a shower. Oh, and if you want to know what Biscuit Hole is, keep reading.
Why, just look at this disgusting effort from Burger King, which not only includes a reference to the length of the meat-filled sandwich, but also features the word "blow" and the wide open, red-ringed mouth of a shocked young lady. Makes me wonder why they didn't go with 9 inches as a tribute to Alex Bogusky's diet book. Perhaps 7 inches was cheaper and had the added benefit of not making the target audience feel like it didn't ... wait for it ... measure up. (Actually, according to Burger King, the ad wasn't created by Crispin Porter & Bogusky. UPDATE: According to BK, "this advertisement is running to support a limited promotion in the Singapore market and is not running in the U.S. or any other markets." Which totally makes it all OK, then!)
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