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Print Issue Archive : Jan 10, 2005

Top headlines

News

  • People
  • Tequila tries a flavor shot to maintain sales
  • Spots: American Legacy
  • Major mergers, DTC issues conspire to slow TV ad sales
  • Brand Experience opens up playroom
  • Follows A-B, McD's: Coke uses rivalry to goose creative
  • Pentagon taps Ad Council for support-the-troops effort
  • Tsunami effects: Asian economies anticipate rebound
  • Godiva meets Manolo: Strange-yet rich-bedfellows
  • Garfield's AdReview
  • Ad Age/IAG's Top Spots
  • McD's '05 strategy hinges on 'balance'
  • Make-goods soar: NBC doles out $50 mil in ads as ratings slip
  • Reinvention: Delta sets the stage for a marketing war
  • Y&R catalysts need to speed recovery
  • Kraft shows late for Beach party
  • Pays for ideas, not execution: Arches asks global shops to share
  • 75 Years of Ideas
  • After hours 'club': Ex-BBDO execs set up shop in Detroit
  • IBM charts PC future in wake of the Lenovo buyout
  • AdWatch
  • Tsunami effects: Asian economies anticipate rebound
  • Most Read
    Brazilian Agency Hopes to Do Good -- And Do Business -- in Poorest Communities Behind Coke's Attempt to Unite Indians and Pakistanis with Vending Machines Group of Senior Execs Depart Huge to Form New Digital Shop ESPN Begins Hundreds of Layoffs Three Ways Yahoo Can Avoid Screwing Up Tumblr
  • Most Commented
    Three Ways Yahoo Can Avoid Screwing Up Tumblr Group of Senior Execs Depart Huge to Form New Digital Shop RadioShack Looks to Regain Relevance With Push for Younger Consumers Nutella Day Likely to Survive Unscathed Your Brand Caught in a Pop-Culture Crisis? You Shoulder Some Blame
  • Most Emailed
    Group of Senior Execs Depart Huge to Form New Digital Shop ESPN Begins Hundreds of Layoffs Worlds Collide: The New Data-Focused CMOs and Their CIO Counterparts Can AT&T Use Its Ad Spend Data to Help Clients Target Consumers? NBC Vet Marianne Gambelli Lands at Horizon

Big In Print

  • P&G Launches Major ROI Review
  • Upfront Brings New Scheduling Strategy for Broadcast Nets
  • RadioShack Looks to Regain Relevance With Push for Younger Consumers
  • Adland Gets a Good Look Through Google Glass

Newsletters

Big Data is more than web tracking and social media.
Get the full scope of what’s happening in the evolving world of data and what it means to marketers.

Creativity Picks

Twitter Tells You to Get Off Twitter for Mother's Day

When it's time to wish your mom a very happy Mother's Day, what do you do? Send her a tweet? I don't think so, buster.

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