Print Issue Archive:
July 13, 2009
Top Headlines
- Package-Goods Giants Lean on Agencies for Cuts
- Shops Give Away the Shop as Recession Buster
- Is Bob Lutz the Right Guy to Run GM's Marketing?
- Tracking Makes Life Easier for Consumers
- Social Media Allows Giants to Exploit Niche Markets
- Razorfish Suitors May Have to Offer More Than Dollars
- Marketers Claim They Can Wait Until Networks Drop Their Upfront Prices
- How Spongebob Became an $8 Billion Franchise
- What's Your Brand's Social Score?
- Tiny Startup Challenges ITunes With Ad Campaign
- Age of the Celeb Spokesperson Comes to an End
- Game Advertising Goes Mainstream
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