Top headlines

• How U.S. Assimilation Is Changing Marketing Rules
• Consumers Cutting Back on Purchases, but Indulgences Stay
• When Top Earners Snap Their Wallets Shut, We All Feel It
• Will Ad Industry's Opt-Out Program Entice Consumers?
• Will Calling on Verizon Bring Stalled IPhone Sales Up Again?
• Logo-Change Hoopla Boils Down to Perception Gap
• Oh Man, Life May Be Tough but Marketers Still Love You
• Marketers Still Struggling With Mommy Issues
• Don't Be So Quick to Dismiss Power of Asian Consumers
• 'Urban' Trope Misses a Large Swath of Black Consumers
• Tweens Embrace Makeup, Reject Miley
• Media-Savvy Gen Y Finds Smart and Funny Is 'New Rock 'n' Roll'

News

• Why (and How) You Should Go After the Gay Dollar
• 'Urban' Trope Misses a Large Swath of Black Consumers
• As Single Becomes New Norm, How to Market Without Stigma
• Beer: a Universal Language With Many Dialects
• Media-Savvy Gen Y Finds Smart and Funny Is 'New Rock 'n' Roll'
• How U.S. Consumers Are Steering the 'Spend Shift'
• Offline vs. Online, Service Is Game of Telephone
• Will Calling on Verizon Bring Stalled IPhone Sales Up Again?
• Consumers Cutting Back on Purchases, but Indulgences Stay
• Will Ad Industry's Opt-Out Program Entice Consumers?

• Market for Food-Allergy-Friendly Biz More Than Peanuts
• Mad Ave's Myopia When It Comes to Main Street
• Tweens Embrace Makeup, Reject Miley
• Boomers -- Yes, Boomers -- Spend the Most on Tech
• Don't Be So Quick to Dismiss Power of Asian Consumers
• Marketers Still Struggling With Mommy Issues
• When Top Earners Snap Their Wallets Shut, We All Feel It
• Oh Man, Life May Be Tough but Marketers Still Love You
• Logo-Change Hoopla Boils Down to Perception Gap
• How U.S. Assimilation Is Changing Marketing Rules

Special Report: Hispanic Creative Advertising Awards 2010

• Hispanic Creative Advertising Awards 2010: TV Silver Winners
• Hispanic Creative Advertising Awards 2010: Radio Winners
• Hispanic Creative Advertising Awards 2010: Nontraditional/Guerrilla Marketing Winners
• Hispanic Creative Advertising Awards 2010: Magazine Winners
• Hispanic Creative Advertising Awards 2010: Interactive Winners
• Hispanic Creative Advertising Awards 2010: Branded Entertainment Winners
• Hispanic Creative Advertising Awards 2010: Beyond Hispanic Winners
• Hispanic Creative Advertising Awards 2010: TV Bronze Winners
• Hispanic Creative Advertising Awards 2010 Best of Show: Bounty's 'Batalla'

• Hispanic Creative Advertising Awards 2010: TV Gold Winners
• Hispanic Creative Advertising Awards 2010: Out-of-Home Winners
• Hispanic Creative Advertising Awards 2010: Newspaper Winners
• Hispanic Creative Advertising Awards 2010: Integrated/Multimedia Winners
• Hispanic Creative Advertising Awards 2010: Direct Winners
• Hispanic Creative Advertising Awards 2010: Bicultural Winners
• Hispanic Creative Advertising Awards 2010: Meet the Judges
• Hispanic Creative Advertising Awards 2010

Viewpoint

• Just How Cluttered Is the Brand Landscape?

• Collaborative Consumption Sounds Great on Paper Than Reality