Wendy's has severed its 15-year relationship with Bates USA and moved its estimated $250 million creative, media and planning account to McCann-Erickson/New York. Wendy's management cited Bates' recent decision to move media buying out-of-house as the reason for the split.
The Advertising Club of New York has announced that Ted Sann, chief creative officer of BBDO/New York and BBDO/North America, will serve as honorary chairman of the 2003 International Andy Awards. In that role, Sann will assemble and head the jury for the annual awards show, which takes place next spring.
New York agency DCode has been awarded creative duties for ABC Sports' coverage of college football. The account - formerly at Fallon/New York - was awarded to DCode following a shootout with Manhattan agency/production hybrid The Concept Farm.