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Production Index

By Jh Published on .

The Creativity Production Index (the average number of spots produced by a sample of agency offices) remained relatively flat through the first quarter of 2002. The March CPI fell slightly from February - and slightly more from a year ago - but the measure is still stronger than it was in the dearth days of October and November. Production figures from the Los Angeles Film Office confirm this trend. First-quarter production days were down there year-to-year, but March production days were still up compared to any of the last nine months of 2001.
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