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In seven years, the Ad Age Digital East Conference has grown into a marquee event in the marketing world, drawing more than 700 attendees over its two days. Our goal is to showcase the best and most interesting digital innovation, highlight how technology is changing consumer behavior, and highlight what's working for marketers, all while looking forward at how the landscape will continue to unfold. So much of the innovation in the digital world is going to be underwritten by advertisers; it's our goal to help connect those audiences and point the way toward success by bridging the gap between the marketing, media, creative, and technology communities.