As you start implementing 2012 marketing plans, there has never been a better time to learn how video and social media tools can increase the impact of your content marketing strategy. According to a recent report one of the biggest challenges for marketers in 2012 is producing the kind of content that engages prospects and customers.
Join Brightcove for a look at how leading edge B2B and B2C marketers are using video and social media to reach and convert more customers. These marketers are using both video and social media to drive awareness, leads and to increase the stickiness of their site. You'll learn tips and tricks for producing and publishing video content and what you need to think about to launch or improve your video strategy.