Event Details

Date:
Tuesday, June 12, 2007 from 8:00AM to 12:00PM
Location:
Skirball Center for the Performing Arts @ NYU
566 LaGuardia Place
New York, NY
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For Event Sponsorship opportunities, please contact Jackie Ghedine at jghedine@adage.com

The Green Conference

Sponsored by Discovery Communications

New York, NY

Published on .

Hear from Toyota, HP, Timberland, Ben & Jerry's AND MORE!

The Green Conference will celebrate marketers who are doing the best job of integrating environmental sustainability into their brand DNA. The awards will be given to the people/companies making those measurable changes in an effort to better the environment. These "Eco-marketing Honorees" and other top marketers, will participate in discussions and case studies.

Featuring Live Earth Founder, Emmy Award-Winner Kevin Wall and Ad Age's Eco-Marketing Award Winners

AGENDA

8:00am Breakfast & Registration
9:00 Welcome Remarks
9:10 Mike Lawrence, EVP, Corporate Responsibility & Crisis/Issues Management, Cone
9:25 Josh Bernstein, Explorer, Author and Wilderness Educator, Discovery Channel
9:45 Break
10:00 Jane Root, President and General Manager, Discovery Channel & Science Channel
10:05 Eco-Marketing Honoree Presentation / Panel Discussion
Moderator
Jonah Bloom, Editor, Advertising Age
Panelists
Rob Michalak, Director of Social Mission & Public Elations, Ben & Jerry's
Mark Norman, CEO, Flexcar
David Perry, Senior Vice President, Mountain Division, Aspen Skiing Company
Marjorie Schussel, National Manager, Corporate Communications, Toyota Motor North America
Susanne Sonderhoff, Marketing Manager for Corporate, Social and Environmental Responsibility, HP
Carol Yang, VP, Corporate Marketing, Timberland
11:15 One-on-One Keynote Discussion
Kevin Wall, Founder, Live Earth and Abbey Klaassen, Editor, Ad Age Digital
12:00pm Event Concludes
*To-Go Lunches will be provided courtesy of body+soul
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