[london] WPP Group learns today whether 90% of Tempus Group's shareholders have accepted WPP's $630 million offer for the U.K. media-buying group. If the required 90% isn't reached, WPP can allow its offer to lapse. Last week Tempus rushed out its first-half financial results-showing a drop in pretax profit of 3%, or 16%, after exceptional items-to counter a possible WPP attempt to wriggle out of the deal by citing "material adverse change." If WPP does acquire Tempus, DaimlerChrysler may object to its European media-buying agency CIA Medianetwork being in the same holding company as Ford Motor Co.'s ad agencies.
Disney `Magic Happens' brand effort starts Oct. 14
[los angeles] Walt Disney Co. will launch its $20 million to $25 million "Magic Happens" brand campaign Oct. 14. Seven TV spots from Bcom3 Group's Leo Burnett USA, Chicago, will run on a number of Disney-owned networks. Separately, Disney's motion-picture and home-video divisions scheduled meetings this week with media agencies in what may be a first step in a review for its estimated $500 million planning and buying business. Shops include incumbent Interpublic Group of Cos.' Initiative Media; WPP's Media Edge; Zenith Media, which is owned by Publicis Groupe and Cordiant Communications Group; Horizon Media; Aegis Group's Carat; and Bcom3's Starcom Worldwide. Burnett, Starcom's parent, does planning and creative for Disney theme parks. Carat handles Disney's international media.
Sears files suit against former Focus execs
[los angeles] The U.S. Bankruptcy Court for the Southern District of California declared Focus Media in involuntary bankruptcy, ending Focus' battle to contest the move. Separately, Sears, Roebuck & Co. filed suit in California Superior Court on Aug. 27 against former Focus executives Tom Rublin, founder and chairman, and Tom Sullivan, chief financial officer, for at least $23 million. In March 2001, Sears fired and then sued Focus for money it had given to Focus to buy local ad time. Focus then countersued.
Frankel named lead agency for CDC effort
[atlanta] The Centers for Disease Control, divvying up $125 million to educate children about health, named Publicis' Frankel, Chicago, as lead agency; it will handle $75 million of the effort. The team includes siblings Saatchi & Saatchi, New York, and Publicis Dialog, Chicago. Separately, CDC awarded $10 million each to A Partnership, New York, and Garcia LKS360, San Antonio, to handle minority efforts. The remainder of the $30 million will pay for various activities and research. The program will target 9- to 13-year-olds with messages urging exercise and physical activity.
Heineken Foundation sponsors charity CD
[new york] "Soul Searching," a compact disc produced with money from the Heineken Foundation, a not-for-profit group founded by Heineken U.S.A., hits stores Oct. 9. The CD-produced via the foundation; Heineken's ad agency, Interpublic's Lowe Lintas & Partners, New York; entertainment marketing firm the Stronghold Group; and Epic records-features artists Macy Gray, Erykah Badu and others. Spots created by Lowe Lintas air on WB, UPN and VH1 networks.
Federal Trade Commission Chairman Tim Muris will unveil his stance on privacy issues Oct. 4 in what's expected to be a closely watched address to the Privacy 2001 conference in Cleveland. Read more at AdAge.com: QwikFIND AAM63A. ... Toyota Motor Sales USA's Lexus launches its redone 2002 ES 300 sedan today in an estimated $30 million effort from Publicis' Team One Advertising, El Segundo, Calif., with the tag "A New World of Luxury." ... Howard Breen was named chairman-CEO of North American regions for WPP's Y&R Advertising from chairman-CEO and director of acquisitions and integration, North American regions. ... Insurance giant Safeco began a review for an account anticipated to reach $20 million. The company parted earlier this year with WongDoody, Seattle. ... BellSouth Corp. pared the list of agencies angling for its estimated $150 million to $200 million account from 29 to 15 or 16. Credential meetings are tentatively scheduled for the week of Oct. 8. ... Jupiter Media Metrix laid off additional staff, people familiar with the situation said. The company may have laid off 200 of 600 people. ... Seneca Investments-backed i-shop Agency.com is expected to assume workers and other assets of Red Sky, another Seneca-backed i-shop that filed for Chapter 11 bankruptcy protection earlier this year. Agency.com executives wouldn't comment. Red Sky officials couldn't be reached. ... Anheuser-Busch's media buying and planning unit, Busch Media Group, opened offices in the U.K. to supervise media activity in Europe. Omnicom Group's OMD UK previously handled.