Bloomberg offered a supersized portion of smackdown: "What do you want to do? Do you want to have people lose their legs or do you want to show them what happens so that they won't lose their legs? Take your poison. Which do you want? You can't have it both ways."
Hear from Fortune 500 brands that have been forced to pivot as consumer preferences evolve, as well as entrepreneurs building brands from scratch to meet new consumer needs. This event peels apart the layers of brand building with a carefully crafted roster of top marketing, technology, and creative leaders.Learn more