Elmo Goes Viral With No Cure In Sight

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Elmo is at it again. He's hit store shelves and caused a ruckus among grandmas gearing up for Christmas three months early and among Target customers. TMX (ahem, Tickle Me Tenth Anniversary) Elmo is mostly burning up the small screenwith now more than 140 videos on YouTube.com.

The videos, which largely feature home footage of the red Muppet giggling himself into conniptions, are also serving as advertisements for auctions and resellers. One person is asking for more than six times the retail price of $40.

Fisher-Price unveiled the toy only a week ago and already a Florida man was deprived of his little friend at gun point.

Hey, who needs advertising when you have that kind of press?