The SEO Rapper's been around for a long time in internet years. The below video for "Page Rank" was posted back in 2007 -- and he's posted a plethora of videos since then, including "Be on Page1 of Google." But the two minutes and twenty-eight seconds of "Page Rank" contain most of the information that companies pay SEO consultants thousands for. Indeed, JCPenney might have been better off hiring him than whichever company landed it in the pages of The New York Times (and page 71 of Google). SEO Rapper, after all, warns folks away from shady SEO-optimization practices.
Some people swap links, I wouldn't recommend it
Others buy links, well I wouldn't spend it
Key-word stuffing, that's not a good practice,
If you doing that you get stuck like a cactus