What Is the Point of a PR Grad Degree?

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So New York University is holding its annual Public Relations & Corporate Communications Annual Reception. There will be a panel discussion. It's called: "What is the point of a graduate degree in public relations?" I have my own very short answer to that question--it's the same answer to the question, "What is the point of a graduate degree in journalism?"--but I'm much more interested in what readers have to say.
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