The Revenge of Chuck McBride

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The following video contains content that may be unsuitable for small children. That said, it's hilarious. I imagine whoever did it is riffing off this Ad Age story about him forming his own hot shop. Our crack reporters are getting to the bottom of the story--is that really Chuck, after all?--as I type this. Until then, enjoy the video.

UPDATE: Alice Z. Cuneo has the scoop