Scion Gives Wedgies, Slaughters Sheeple

This Isn't Your Father's Toyota Advertising

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As they say over at AutoBlog, Scion marketing effort has gotten "a little deviant, and creepy."

I'll let AutoBlog describe the content: " has you being a 'Deviant,' with the mission of genocide. The city is filled with 'Sheeple,' beings that blindly follow (Camry purchasers?). Deviants are seriously bloodthirsty -- you need to complete various tasks such as throwing Sheeple across the city and a sicker version of whack-a-mole in which you juice the Sheeple like oranges."

That's Dan Roth's Camry joke, by the way, and a good one at that.