When Sorrell, in Davos for the World Economic Forum, was asked by a Reuters reporter about WPP's "esteemed rival Publicis" and its deal with Google, he interrupted to say, "I think our most esteemed rival is Omnicom."
He then made a joke about a ridiculously vague press release Publicis sent out earlier this week about Publicis Chairman-CEO Maurice Levy's meeting with Google CEO Eric Schmidt .
"Next time I meet with Eric Schmidt . . . I think we'll send out a press release . . . or maybe I should send out a press release like this morning, I met with Maurice Levy. Does this mean we're putting a joint venture together with Publicis and WPP?"