Terminix Makes Gross, Roach-Filled Billboard

Dallas Observers Has Video to Ruin Your Lunch

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All you need to know is that Terminix has posted an outdoor ad in Dallas in which live roaches are put in plastic letters spelling out "E. Coli." Gross? You be the judge. The Dallas Observer, which shot the below video, has more disgusting details. (The ad, created by Publicis' Dallas office, was constructed and taken down yesterday.)