So far, Skullcandy and Late July have signed up. Since this is a relationship-building exercise, Y&L will not only crown the winner, but will interact with all of the contestants throughout the season. According to Tom Denari, agency president, Small Agency Diary blogger, and a fantasy football champ, after an autodraft is complete, an agency employee will be assigned to each marketer. (The agency runs its own 24-team league for employees and is in the process of drafting players. UPDATE: See comments for clarification of this.)
We attempted to reach out to last year's winner, but found this on the FAQ page. "Was there a First Annual Fantasy Client Fantasy Football League? No."